by Joshua Millage

I love hearing a good story. I mean literally hearing a good story. When someone sits down and verbally tells me a tale. I love to see passion in their expression and how they can paint a picture in my mind.

Business needs more story tellers. The best marketers are essentially really good story tellers. One to the main reasons is that a story can resonate with audience. If it resonates then a emotional connection is made, and if a emotional connection is made then the individuals are part of the tribe (as Seth Godin would call it).

So tell more stories and become a better story teller. Your tribe will thank you.