Working Man TV Shows

by Joshua Millage

Why has “working man” Tv shows become so popular in the USA? My guess is that because our economy has shifted from a manual labor based economy to a knowledge worker economy that we are somewhat amazed that people still do blue collar jobs.

I found it amazing that people still go through houses and exterminate the most hideous bugs and rodents. I understand why they have to go through the house and do this manually, however, I work at a University where everyone uses their minds. Being confronted with a individual who doesn’t can create a mini culture shock.

From a marketing stand point – what other types of things can do people do that are going to become less common in the coming years – and how can we showcase them to the world?